Fredrik Eklund The Sell Pdf Download

The Sell: The Secrets of Selling Anything to Anyone Audio CD – Audiobook, Unabridged
Author: Visit 's Fredrik Eklund Page ID: 1611764009

Review

Fredrik is one of the most fun and talented people in real estate sales today. He always delivers with undeniable charisma and this book is no exception. — Ivanka Trump, VP of real estate development and acquisitions at the Trump Organization and author of The Trump Card Fredrik could sell ice to an Eskimo. I can't do a high kick, but I'm excited to learn his other tricks! — Andy Cohen, television host and producer, and author of New York Times bestseller The Andy Cohen Diaries The number one trait I always looked for when I was hiring someone for my company and what I look for now when I'm investing in entrepreneurs on Shark Tank is passion, a need to succeed. Someone who'd rather die than not be the best. That's Fredrik, and after reading this book, that will be you, too. — Barbara Corcoran, founder of the Corcoran Group, ABC's Shark Tank investor, and author of Shark Tales With The Sell, Fredrik Eklund has created the modern day How to Win Friends and Influence People. If you're looking for how to achieve success in the 21st century, the answer is in your hands. — Tom Doctoroff, CEO, J. Walter Thompson, and author of Twitter is Not a Strategy

–This text refers to the Paperback edition.

About the Author

Fredrik Eklund leads the #1 real estate team in the nation and is a member of Douglas Elliman's senior management team in Manhattan. Originally from Stockholm, Sweden, he is active in the Real Estate Board of New York and is involved with several charities.

Bruce Littlefield is a TV personality and bestselling author of numerous books, including Airstream Living and Garage Sale America; and is the coauthor of many bestsellers, including Zach Wahls's My Two Moms and Barbara Corcoran's Use What You've Got. Originally from South Carolina, he lives in New York City.

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Audio CD: 7 pagesPublisher: Penguin Audio; Unabridged edition (April 14, 2015)Language: EnglishISBN-10: 1611764009ISBN-13: 978-1611764000 Product Dimensions: 5.1 x 1.2 x 5.8 inches Shipping Weight: 6.4 ounces (View shipping rates and policies) Best Sellers Rank: #109,934 in Books (See Top 100 in Books) #8 in Books > Books on CD > Business > Sales #22 in Books > Books on CD > Business > Career #99 in Books > Books on CD > Business > General
THE SELL is a fascinating book, which covers a wide range of issues for people in the sales industry–but actually, for just about anyone who wants to present their ideas better. Fredrik Eklund is a witty writer, and this makes the book a fun, easy read. It's part inspirational, part marketing, part dress for success, and part social networking.

The content of THE SELL is so broad, that it's tough to focus on just one part; however, there is a particular chapter in this book that is well worth the price of admission. That is chapter 6, entitled, "Make 'em smile." The purpose of this chapter is to convince the reader to "cultivate your charm and sense of humor." This chapter homes in on a particular area for weakness for many people–charm, and a good sense of humor. The author points out that you only have a very brief time to make a good impression–likely a lifelong impression. He explains that "You have 30 seconds to capture someone's attention."

And so the author suggests cultivating humor and the art of being charming. Sometimes this means just flat out being silly. When Fredrik first met his future husband–an extremely tall man, in line ahead of him, the author touched him on the shoulder and asked him why he was so tall. Fredrik explained to the man, " I grew up on Swedish meatballs, which made me tall. What did you eat?"

In order to cultivate a sense of charm, it helps to be a little self-deprecating. The author tells an outrageous story involving the author peeing on himself before an important meeting. As a result, he had to run out to his car with his suit coat draped around his waist, only to be ridiculed by his driver.

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